Animated banners often accompany website content and social network posts. Advertisements are designed to attract users' attention and influence them to interact with the product or service. Is it really that easy to grab a visitor's attention when they are focused on their own tasks?
What do successful banner advertisements look like?
More than a billion users worldwide visit Instagram's social platform each day. Each of them found their own reason to lead an active social life: someone publishes their photos and videos, someone develops as an influencer, and brands and companies interact with their audience and attract new customers.