More than a billion users worldwide visit Instagram's social platform each day. Each of them found their own reason to lead an active social life: someone publishes their photos and videos, someone develops as an influencer, and brands and companies interact with their audience and attract new customers.

While you prepare Christmas dishes, we are excited to share fresh news and updates with you.

There has been much discussion about the importance of advertising on social networks for a long time. For many businesses operating in a highly competitive environment, only an active advertising campaign guarantees sales and interest in a product or service.

What should you do when the advertising budget is limited?

In these circumstances, the company cannot afford to be present on all major social media channels. You have to choose one - for example, Facebook or Instagram.

We did our best these months and rolled out many pleasant things. Here are a few of the most important ones:

GIFs have been popular in social networks and instant messengers for many years and replace long complex texts with bright dynamic pictures. Furthermore - they are a good alternative to video, especially for mobile devices: looped animation shows the same video sequence, but it is lighter and performs faster through a slower internet connection. This is important because the videos are often viewed on mobile devices.

Creating HTML5 banners can be a daunting task for a beginner. Here we give step-by-step instructions on how to make high-quality advertising quickly and without any knowledge of programming languages.

GIFs are a new and very appealing way of informing the audience about your product, service or company, that you can use in your communication strategy. Especially attractive animated GIF files look in newsletters.

According to Reliablesoft, in 2020 Google holds the top position on the list of the best search engines in the world with an impressive result — 87.35% of the search engine market coverage! This makes it an absolute leader in all countries and a universal service for any platform. So, about 90% of Internet requests made from a desktop go through Google. And that is not all! As many as 80% of users choose it to create effective PPC campaigns.